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Automated Review Request System - Enhancement

Overview

Enhanced automated review request system with comprehensive eligibility checks, professional email templates, optimized SMS templates, and intelligent delivery routing.

Date Updated: October 22, 2025 Status: ✅ Complete and Ready for Production


What's New

1. Enhanced Auto-Request Library

File: src/lib/reviews/auto-request.ts

Key Features:

  • Comprehensive Eligibility Checks: 5 validation steps before sending
  • Job Value Threshold: Minimum $50 job value required
  • Opt-Out Compliance: Respects customer communication preferences
  • High-Value Customer Detection: SMS prioritization for VIP customers
  • Smart Delivery Routing: Automatically selects best channel
  • Batch Processing: Efficient handling of multiple jobs

Eligibility Criteria:

 Job status = completed
 Job has completion date
 Job value >= $50 minimum threshold
 No existing review request for this job
 Customer hasn't opted out of review requests
 Customer has at least one communication channel enabled

New Functions:

// Check if job is eligible for review request
checkReviewEligibility(jobId: string): Promise<EligibilityCheck>

// Determine if customer is high-value (lifetime value > $500 OR total jobs >= 3)
isHighValueCustomer(customerId: string): Promise<boolean>

// Determine best delivery method (portal/email/SMS)
determineDeliveryMethod(customerId: string): Promise<DeliveryMethod>

// Create auto review request with eligibility checks
createAutoReviewRequest(jobId: string): Promise<AutoRequestResult>

// Process batch of jobs
processBatchAutoReviewRequests(jobIds: string[]): Promise<BatchResult>

// Get eligible jobs (24-48 hour window)
getEligibleJobsForReview(): Promise<string[]>

2. Professional Email Template

File: src/lib/email/templates/review-request.tsx

Design Features:

  • Modern, professional design with brand colors
  • Mobile-responsive HTML
  • Service details summary card
  • 2-step review process explanation
  • Clear call-to-action button
  • "Why Reviews Matter" section
  • Fallback text link for accessibility

Template Sections:

  1. Personalized Greeting: "Hi [Customer Name]"
  2. Service Summary Card:
    • Service type
    • Service date
    • Job amount
  3. 2-Step Process:
    • Step 1: Rate experience (1-5 stars)
    • Step 2: Optional Google review (if 4-5 stars)
  4. Primary CTA Button: "⭐ Share Your Feedback"
  5. Value Proposition: Why their review matters
  6. Footer: Thank you message and team signature

Props:

interface ReviewRequestEmailProps {
  customerName: string
  serviceType: string
  serviceDate: string
  jobValue: number
  reviewUrl: string
  googleReviewUrl?: string
}

3. Optimized SMS Templates

File: src/lib/sms/templates/review-request.ts

Template Variations:

Standard Template (for all customers):

Hi [Name]! Thanks for choosing Dirt Free for your [Service] service. We'd love your feedback! [URL]

High-Value Template (VIP tone):

[Name], thank you for being a valued Dirt Free customer! We'd appreciate your feedback on your recent [Service]: [URL]

Brief Template (minimal length):

Hi [Name]! How was your recent Dirt Free service? Share your feedback: [URL] - Thanks!

Google Emphasis Template:

[Name], thanks for choosing Dirt Free! Please share your experience & consider leaving a Google review: [URL]

Utility Functions:

// Calculate SMS segment count (160 chars = 1 segment, 153 chars each after)
calculateSMSSegments(message: string): number

// Estimate cost ($0.0075 per segment)
estimateReviewSMSCost(message: string): number

// Validate message length and get metadata
validateReviewSMS(message: string): ValidationResult

// Get recommended template based on customer profile
getRecommendedTemplate(props, isHighValue): string

// Preview with full metadata
previewReviewRequestSMS(props, isHighValue): PreviewResult

SMS Guidelines:

  • Single segment max: 160 characters
  • Multi-segment: 153 characters each
  • Recommended max: 160 characters
  • Absolute max: 1600 characters (10 segments)

4. Enhanced Cron Job

File: src/app/api/cron/send-review-requests/route.ts

Schedule: Every 6 hours (0 */6 * * *)

Time Window: Jobs completed 24-48 hours ago

Process Flow:

1. Find completed jobs from 24-48 hours ago
   ↓
2. Pre-filter by job value (>= $50)
   ↓
3. Run eligibility checks for each job
   ↓
4. Determine delivery method (portal/email/SMS)
   ↓
5. Create review request
   ↓
6. Send notification via selected channel(s)
   ↓
7. Log results and skip reasons

Detailed Logging:

{
  jobsFound: 45,
  totalProcessed: 45,
  reviewsCreated: 32,
  reviewsSkipped: 10,
  reviewsFailed: 3,
  duration: 4523,
  skipReasons: {
    "Job value below minimum threshold": 5,
    "Customer opted out of review requests": 3,
    "Review request already exists": 2
  },
  errors: [...]
}

Rate Limiting: 50ms delay between requests


Eligibility Check Details

1. Job Status Check

// Job must be completed
job.status === 'completed'

2. Completion Date Check

// Job must have a completion date
job.completed_at !== null

3. Job Value Threshold

// Job value must meet minimum ($50)
const MIN_JOB_VALUE = 50
jobValue >= MIN_JOB_VALUE

4. Duplicate Prevention

// No existing review request for this job
SELECT id FROM review_requests
WHERE customer_id = ? AND job_id = ?
// Returns null = eligible

5. Opt-Out Compliance

// Check customer preferences
const preferences = customer.communication_preferences

// Specific opt-out
if (preferences.review_requests_enabled === false) {
  return not_eligible
}

// All channels disabled
if (
  preferences.email_enabled === false &&
  preferences.sms_enabled === false &&
  preferences.portal_notifications_enabled === false
) {
  return not_eligible
}

Delivery Channel Logic

High-Value Customer Criteria

lifetimeValue > $500 OR totalJobs >= 3

Channel Selection

Portal Notification:

  • Always enabled (unless explicitly disabled)
  • Creates notification in customer dashboard
  • No cost

Email:

  • Enabled if:
    • Customer has email address
    • Email not disabled in preferences
  • Uses professional HTML template
  • Cost: ~$0 (Resend free tier)

SMS:

  • Enabled ONLY if:
    • Customer has phone number
    • SMS not disabled in preferences
    • Customer is HIGH-VALUE
  • Uses optimized template
  • Cost: ~$0.0075 per segment

Example Routing

Standard Customer ($150 job value, 1 previous job):

  • ✅ Portal notification
  • ✅ Email
  • ❌ SMS (not high-value)

VIP Customer ($300 job value, 5 previous jobs):

  • ✅ Portal notification
  • ✅ Email
  • ✅ SMS

Email-Only Customer (email enabled, SMS disabled):

  • ✅ Portal notification
  • ✅ Email
  • ❌ SMS (disabled)

Integration with Existing System

Updated Files

src/lib/reviews/request.ts:

  • ✅ Updated to use new email template
  • ✅ Updated to use new SMS template
  • ✅ Removed CommunicationPreferenceChecker dependency
  • ✅ Direct preference checking

Changes:

// OLD
const html = `<div>...</div>` // Inline HTML

// NEW
const html = renderReviewRequestEmail({
  customerName: customer.full_name,
  serviceType: job.service_type,
  // ... full props
})
// OLD
const message = `Hi ${name}...` // Inline message

// NEW
const message = renderReviewRequestSMS({
  customerName: customer.full_name,
  serviceType: job.service_type,
  reviewUrl
})

Environment Variables

# Minimum job value for review requests
REVIEW_MIN_JOB_VALUE=50 # Optional, defaults to 50

# Google Review URL
GOOGLE_REVIEW_URL=https://g.page/r/YOUR_PLACE_ID/review

# App URL for review links
NEXT_PUBLIC_APP_URL=https://your-domain.com

# Cron authentication
CRON_SECRET=your-cron-secret

Vercel Cron Configuration

File: vercel.json

{
  "crons": [
    {
      "path": "/api/cron/send-review-requests",
      "schedule": "0 */6 * * *"
    },
    {
      "path": "/api/cron/review-reminders",
      "schedule": "0 11 * * *"
    }
  ]
}

Schedule Explanation:

  • send-review-requests: Every 6 hours (12am, 6am, 12pm, 6pm)
  • review-reminders: Daily at 11 AM

Testing Checklist

Eligibility Tests

  • Job with value $49 is skipped (below threshold)
  • Job with value $50 is processed (meets threshold)
  • Job with value $100 is processed
  • Completed job without completion_at is skipped
  • Pending job is skipped
  • Job with existing review request is skipped
  • Customer opted out of reviews is skipped
  • Customer opted out of all communications is skipped

High-Value Customer Tests

  • Customer with $600 lifetime value gets SMS
  • Customer with 4 total jobs gets SMS
  • Customer with $400 lifetime value and 2 jobs does NOT get SMS
  • High-value customer with SMS disabled does NOT get SMS

Delivery Channel Tests

  • Email-only customer receives email only
  • SMS-only high-value customer receives SMS
  • All-channels-enabled high-value customer receives all three
  • Portal notification always created (unless disabled)

Template Tests

  • Email template displays correctly in Gmail
  • Email template displays correctly in Outlook
  • Email template is mobile-responsive
  • SMS message is under 160 characters (standard template)
  • High-value SMS template displays correctly
  • CTA buttons work correctly

Cron Job Tests

  • Cron runs every 6 hours
  • 24-48 hour window captures correct jobs
  • Batch processing handles 50+ jobs
  • Rate limiting prevents API throttling
  • Skip reasons are logged correctly
  • Errors are logged and don't crash cron

Performance Metrics

Expected Volume (Example)

Daily Jobs: 50 completed jobs Eligible Jobs (80%): 40 jobs Time Windows per Day: 4 (every 6 hours) Jobs per Run: ~10

Processing Time

Per Job:

  • Eligibility check: ~50ms
  • Email send: ~200ms
  • SMS send: ~150ms
  • Portal notification: ~30ms
  • Total: ~430ms per job

Per Batch (10 jobs):

  • Processing: ~4.3 seconds
  • Rate limiting: ~0.5 seconds
  • Total: ~5 seconds

Cost Estimation

Monthly Costs (50 jobs/day):

  • Email (30 days × 40 emails): ~$0 (Resend free tier)
  • SMS (30 days × 15 high-value × $0.0075): ~$3.38
  • Total: ~$3.38/month

Skip Reasons Tracking

The system tracks and logs why jobs are skipped:

{
  "Job not completed": 2,
  "No completion date": 1,
  "Job value ($45) below minimum threshold ($50)": 5,
  "Review request already exists": 8,
  "Customer opted out of review requests": 3,
  "Customer opted out of all communications": 2,
  "Customer not found": 1
}

This helps identify:

  • Configuration issues
  • Customer preference trends
  • System health

Error Handling

Graceful Degradation

Email Fails:

if (emailSent) {
  return success
} else {
  // Continue to SMS or portal
  return partial_success
}

SMS Fails:

if (smsSent) {
  return success
} else {
  // Portal notification still created
  return partial_success
}

Error Logging

All errors are:

  1. Logged to console with context
  2. Returned in cron response
  3. Tracked per job for debugging
  4. Limited to first 10 in API response

Best Practices

1. Job Value Threshold

  • Set based on your average job value
  • Higher threshold = fewer requests but higher quality
  • Lower threshold = more feedback but potentially less engagement

Recommendation: Start at $50, adjust based on data

2. High-Value Customer Criteria

  • Adjust lifetime_value threshold based on your business
  • Adjust total_jobs threshold based on retention goals

Current Settings:

  • Lifetime value > $500 OR
  • Total jobs >= 3

3. SMS Usage

  • Reserve for high-value customers to control costs
  • Use brief templates to minimize segments
  • Include opt-out compliance

4. Timing

  • 24-hour minimum wait ensures job satisfaction period
  • 48-hour maximum ensures recency
  • 6-hour cron interval catches all time zones

Monitoring Dashboard

Key Metrics to Track

  1. Request Volume:

    • Total jobs eligible per day
    • Requests created per day
    • Skip rate and reasons
  2. Delivery Success:

    • Email delivery rate
    • SMS delivery rate
    • Portal notification rate
  3. Engagement:

    • Review submission rate
    • Time to review (from request to submission)
    • Channel performance (email vs SMS vs portal)
  4. Customer Behavior:

    • Opt-out rate
    • Review completion rate by customer tier
    • High-value customer engagement
  5. Cost Tracking:

    • SMS segments per month
    • Email volume per month
    • Cost per review acquired

Future Enhancements

1. A/B Testing

  • Test different email subject lines
  • Test different SMS message variations
  • Measure engagement by template version

2. Dynamic Timing

  • Adjust wait period based on service type
  • Weekend vs weekday optimization
  • Time zone awareness

3. Incentive Integration

  • Offer discount for completing review
  • Loyalty points for reviews
  • Monthly drawing entry

4. Sentiment Analysis

  • Auto-flag negative reviews
  • Prioritize responses by sentiment
  • Track satisfaction trends

5. Multi-Language Support

  • Detect customer language preference
  • Translate templates automatically
  • Localized messaging

Summary

Complete Automated Review Request System

New Files Created: 3

  1. src/lib/reviews/auto-request.ts - Enhanced eligibility and routing logic
  2. src/lib/email/templates/review-request.tsx - Professional email template
  3. src/lib/sms/templates/review-request.ts - Optimized SMS templates

Updated Files: 2

  1. src/lib/reviews/request.ts - Integrated new templates
  2. src/app/api/cron/send-review-requests/route.ts - Enhanced cron job

Key Improvements:

  • ✅ 5-step eligibility validation
  • ✅ Job value threshold ($50 minimum)
  • ✅ Opt-out compliance checking
  • ✅ High-value customer detection
  • ✅ Smart delivery channel routing
  • ✅ Professional email template
  • ✅ Character-optimized SMS templates
  • ✅ Comprehensive logging and metrics
  • ✅ 24-48 hour timing window
  • ✅ 6-hour cron frequency
  • ✅ Batch processing with rate limiting

Production Ready: ✅ Yes

  • All TypeScript compiled successfully
  • No external dependencies required
  • Comprehensive error handling
  • Detailed logging and monitoring
  • Cost-optimized delivery
  • Compliance with opt-out preferences

Next Steps:

  1. Set REVIEW_MIN_JOB_VALUE environment variable (optional)
  2. Update vercel.json with 6-hour cron schedule
  3. Deploy and monitor first run
  4. Review skip reasons and adjust thresholds if needed
  5. Track cost and engagement metrics
  6. Optimize based on data

The automated review request system is now production-ready with intelligent eligibility checks, professional templates, and smart delivery routing! 🚀